PHILADELPHIA (KYW Newsradio) — For flower shops, Valentine's Day is their Super Bowl.
"My first order of red roses was 12,000," Kelly said. "My color roses, I’m up to about seven or eight (thousand), and the other numbers are just not clear. That’s just the roses."
READ: Valentine's Day participation hits 10-year low, but things on the upswing for retailers
Roses top the list, but all kinds of arrangements are set for delivery or pick-up.
"It seems like people are going a lot for the assortment this year, where you get the roses mixed with some other flowers," he said. "Lillies are always big. Girls love lillies. And gerbera daisies, young people love the gerbera daisies."
A busy day for @SteinFlorist in Mayfair. This is owner Patrick Kelly who let us in before doors opened. #ValentinesDay @KYWNewsradio pic.twitter.com/mSe9I1IdXU
— Tim Jimenez (@TimJRadio)
February 14, 2019 And they'll accommodate last-minute shoppers as well.
"Our goal is always not to let the line get outside the door," Kelly said. "So, we’ll have probably eight to 10 people in the store just running back and forth, wrapping, ringing people up, making what they want.”"
Maybe the most fulfilling part of the job, Kelly says, is being part of people’s lives.
"I’ve taken guys from their first dates, when they buy their first rose, all the way to their anniversaries," he said. "I got a guy, he remembers when I sold him his first rose. We talk through the years — 15 years married."
For flower shops #ValentinesDay is their Super Bowl. Reports this morning from a shop in Mayfair that has been around since 1887. @KYWNewsradio pic.twitter.com/QYb1mka2kK
— Tim Jimenez (@TimJRadio)
February 14, 2019