Philadelphia Union stadium gets new name under partnership with Subaru

Philadelphia Union and Subaru partnership
Photo credit Courtesy of Philadelphia Union
PHILADELPHIA (KYW Newsradio) — The Philadelphia Union has a new partnership and a new name for its stadium in Chester.

At an unveiling Tuesday morning, the Subaru Park sign was revealed, which will replace the current Talen Energy Stadium.

Philadelphia Union owner Jay Sugarman said the partnership with Subaru is a perfect fit to help the organization reach its goal of being a winner on and off the field.

“What they stand for, how they built their business, the passion and commitment to their customers and to their community fits incredibly well with the values of the Union,” he said.

Thom Doll, president and CEO for Subaru of America, Inc., which is headquartered in Camden, said a stronger charitable arm is another piece of the partnership plan.

“These programs will benefit causes centered around youth soccer, pediatric cancer, pet adoptions and environmentally sustainable operations,” he explained. The Roxborough United Youth Soccer Club was the first organization to benefit from the partnership, with free soccer equipment.

-- For the love of the game-- For the love of communityWelcome to the Union family, @subaru_usa #DOOP | #SubaruPark pic.twitter.com/OiXJhqk7JJ

— Philadelphia Union (@PhilaUnion) February 18, 2020

In addition to new signage, the stadium will upgrade to a state-of-the-art, HDR video board; more parking and improved entrances and exits; and a VIP Tunnel Club that offers special game-day experiences.

The Subaru deal is set to last for multiple years, though it was not revealed to the public how many. A spokeswoman for the Union said the length of financials are not being disclosed either.