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James Cook, William Mattar launch "Touchdowns 4 Hope" campaign

James Cook

James Cook III #4 of the Buffalo Bills runs for a touchdown during the second quarter against the New England Patriots at Gillette Stadium on December 14, 2025 in Foxborough, Massachusetts.

Sarah Stier/Getty Images

Buffalo, N.Y. (WBEN) - Bills running back James Cook and William Mattar are teaming up for charity this season with a campaign called "Touchdowns 4 Hope". For every touchdown Cook scores, the law firm will donate $4,444 to Build Promise, a Buffalo nonprofit that provides shelter, meals, showers and essential services to our neighbors in need. The dollar amount is a play on William Mattar's phone and James Cook's jersey numbers.

Highmark Blue Cross Blue Shield is spreading out $3.75 million in grants across 20 different nonprofits through its Blue Fund. Community Missions of Niagara Frontier is getting the largest grant, totaling $275,000. Daemen, D'Youville, Trocaire and UB are each receiving $200,000 for various healthcare programs. A full list of awardees and grant amounts is below:


  • Big Big Table Community Cafe Incorporated - $150,000
  • Buffalo Urban Development Corporation - $100,000
  • Cazenovia Recovery Systems - $150,000
  • Chautauqua Striders - $150,000
  • Community Missions of Niagara Frontier - $275,000
  • Community Nutrition Partnership - $250,000
  • Community Services for Every1 - $250,000
  • Daemen University - $200,000
  • D'Youville University - $200,000
  • Great Lakes Innovation District for Economic Empowerment (GLIDE) - $250,000
  • Health Workforce New York - $225,000
  • Housing Options Made Easy - $100,000
  • Integrity Partners for Behavioral Health IPA - $175,000
  • Jamestown Community College Foundation - $250,000
  • Jericho Road Ministries - $125,000
  • Open Buffalo - $150,000
  • The Research Foundation for SUNY, on behalf of the University at Buffalo - $250,000
  • The National Witness Project - $100,000
  • Trocaire College - $200,000
  • University at Buffalo Pediatric Associates - $200,000

OLV Charities has named Paul Zablocki its Chief Advancement Officer. Zablocki will oversee all of the organization's fundraising efforts.

To make a submission to the West Herr WBEN Buffalo Business Report, send an email to newsroom@wben.com or lucas.buckley@audacy.com.

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