BEYOND BLACK HISTORY MONTH PODCAST: Black hair: A billion dollar industry, few Black owners

NEW YORK (WCBS 880) – Most of the time, Black History Month is used as a platform to discuss noteworthy figures within the black community often forgotten throughout history. This year, however, both 1010 WINS and WCBS 880 wanted to use it as a jumping off point for a series about cultural topics that some consider too taboo to tackle.

One of those topics is hair.

© Kelly Wilkinson/IndyStar via Imagn Content Services, LLC
This is a detail of the Madam CJ Walker mural unveiled Tuesday, Feb. 23, 2021 at the Indianapolis International Airport. The mural is a Bicentennial Community Project by Tasha Beckwith. The 11 foot tall, 75 wide piece of art was developed by Beckwith with the Arts Council of Indianapolis and Madam Walker Legacy Center. Madam Cj Walker Mural Is Unveiled Aat The Indianapolis International Airport Photo credit © Kelly Wilkinson/IndyStar via Imagn Content Services, LLC

As host Femi Redwood points out, for everyone, hair is an expression of self. At least it should be, anyway. When it comes to the Black community, it’s a component that’s unnecessarily politicized…literally.

You may have heard of the CROWN (Create a Respectful and Open Workplace for Natural Hair) Act, a piece of legislation specifically geared towards preventing discrimination against hairstyles predominantly worn by Black people. Despite it being passed by the House 3 years ago, however, it’s only a law in 14 of the country’s 50 states.

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To say that there’s still work that needs to be done would be an understatement, but it’s nearly impossible to understand the current climate without looking back at when Black Americans first realized it was an issue.

In this very special Black History Month podcast, not only do we explore the history of hair care, but also take a look back at the life and legacy of the woman who helped the entire race realize it’s worth: Madam CJ Walker.

According to the Guinness Book of World Records, Madam C.J. Walker was the first American woman of any race to become a self-made millionaire. She achieved this by making products for an overlooked market: Black hair care.

More than 100 years later, this previously ignored industry is now one of the biggest personal care categories. But how many Black women are profiting off the industry that profits off of them?

Featured Image Photo Credit: © Kelly Wilkinson/IndyStar via Imagn Content Services, LLC