After months of financial turbulence, the airline industry could be flying into smoother business.
Dallas based Southwest Airlines said it now has more new bookings than cancelations, reported Reuters.
"It starts with a strong base of passenger loyalty and has a very strong employee ethic. So if any airline is going to come back rapidly, it's going to be Southwest" said Michael Boyd, President of Boyd Group International, which tracks aviation industry trends.
While Southwest is still anticipating huge business losses in May, the airline says it will not be as bad as projected. Indeed Boyd sees the aviation industry, as a whole, returning to 85 percent of business by the end of the year.
A key to the quick recovery is Southwest's hubbing system, and the ability of employees to adapt. Then there are the customers.
"Southwest Airlines doesn't have passengers" said Boyd. "It has groupies."
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