In the past two months, Highland Park's Scottie Scheffler has gone from being a face in the crowd to the face of his sport.
On Sunday, Scheffler captured The Masters for his first major championship and fourth victory in his last six starts, solidifying his hold on the top spot in the World Golf Rankings.
The remarkable recent run by Scheffler has captured the attention of the golf world, and according to a brand expert, the Texan is now a veritable gold mine for advertisers who want him to endorse their products.
Agency Partner Interactive Chief Marketing Officer pointed out the parallels between Scheffler, 25, and golf icon Tiger Woods as he spoke with KRLD's Chris Sommer.
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