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Winning the margins: Georgia Bulldogs and the analyst edge

NEW ORLEANS, LOUISIANA - JANUARY 01: Head coach Kirby Smart of the Georgia Bulldogs reacts after a touchdown during the second quarter against the Ole Miss Rebels during the 2025 College Football Playoff Quarterfinal at the Allstate Sugar Bowl at Caesars Superdome on January 01, 2026 in New Orleans, Louisiana
NEW ORLEANS, LOUISIANA - JANUARY 01: Head coach Kirby Smart of the Georgia Bulldogs reacts after a touchdown during the second quarter against the Ole Miss Rebels during the 2025 College Football Playoff Quarterfinal at the Allstate Sugar Bowl at Caesars Superdome on January 01, 2026 in New Orleans, Louisiana
Photo by Chris Graythen/Getty Images

The Georgia Bulldogs recently added a familiar name to their staff — legendary UGA running back Robert Edwards — but as Brandon Adams of DawgNation Daily explains, the move goes far beyond nostalgia. It’s another calculated step by Kirby Smart to squeeze every possible advantage from the program’s evolving staffing model.