There are some names in sports that are just too perfect for a branding opportunity to be ignored.
Chip Kelly became the "Official Chip of the NFL" with Tostitos. Rice-A-Roni and Jerry Rice linked up, which was almost too obvious, considering the food brand's tagline is "The San Francisco Treat," and Jerry Rice is... well, that. And who could forget 1920 Rock Island Independents running back Fred Chicken, and all of his memorable partnerships? All jokes aside, another partnership we've all been waiting for has come to life.
Byron Pringle, whose last name is what a good handful of Kansas City locals are probably eating as they watch their Chiefs play, has partnered up with the famous chip brand to create an even better Kansas City experience. It's more good news for the third-year wideout, especially considering he caught a career-long 40-yard touchdown pass in Week 2. Perhaps that's what Pringles were waiting for before they decided to ultimately pull the trigger.
As shown above, the select stack of chips reminiscent of a Kansas City BBQ will be linked by name to the Chiefs wideout. It probably isn't quite the same as an authentic Kansas City BBQ — few things, if any, can replicate that flavor — but for a quick fix on gameday, it should do the trick.
Now it's time for Cowboys backup tight end Jeremy Sprinkle to make a big play and link up with... whatever company creates sprinkles. The possibilities are endless!
LISTEN on the Audacy App
Sign Up and Follow Audacy Sports
Facebook | Twitter | Instagram