Disney is incredibly adamant about showings of their films.
Any time one of their movies is shown outside of a home, it is considered a “public screening,” and must get permission from Disney itself in order to show it. And yes, that apparently means even elementary schools.
Five months after the fact, the school received a letter from SWANK Movie Licensing USA, which enforces Disney’s cinematic copyrights. The letter demanded $250 from the school for playing the film without a license.
You can bet plenty of parents aren’t too happy about that, especially considering where that money would be going: helping pay for teachers and services at the school.
Emerson parent and Berkeley City Council member Lori Droste said, “Here you have a company that makes so much money and we have schools that are struggling so much. What I thought about was just the irony of having a multi-billion dollar company essentially ask a school to pay up.”
At this point, it is unknown how Disney found out the movie was being played at the school, and with no other options, PTA president David Rose says they will pay the fee, and hope that amount can be recouped through donations. “The event made $800, so if we have to fork over a third of it to Disney, so be it. You know, lesson learned,” he said.
Via Fox 8