Just as the world prepares for the expected arrival of NASA's Perseverance Rover on Mars on February 18, a climate change group is asking the question via a new video… Why are we spending billions to go to Mars when we can use these funds to rebuild the Earth?
The short film was created by FRED & FARID Los Angeles for Fridays For Future, Greta Thunberg’s global climate change movement.
It’s a satirical tourism ad titled “1%” teases a planet with “no war, no criminality, no pandemics, and no pollution” – only later to reveal the startling truth, and a call-to-action, with the line: “And for the 99% of humans who will stay on Earth, we’d better fix climate change.”
Elon Musk is “highly confident” that SpaceX will land humans on Mars by 2026.
“We aimed to create a film in a retro-futuristic and propaganda genre that would be both provocative and impactful to highlight shocking data,” a statement from FRED & FARID Los Angeles reads.
“We wanted to highlight pure nonsense. Government-funded space programs and the world’s ultra-wealthy 1% are laser-focused on Mars (NASA’s Perseverance Rover alone cost $2.7 billion for development, launch, operations and analysis) – and yet, most humans will never get a chance to visit or live on Mars," the film company says.
This is the third collaboration between FRED & FARID Los Angeles and Fridays For Future with “House on Fire” and “If You Don’t Believe In Global Warming, How About Local Warming?”
The film launches on February 18, 2021, the same day that NASA’s highly-anticipated Perseverance rover is touching down on Mars.