College professor creates new course: Swiftynomics 101

Travis Kelce #87 of the Kansas City Chiefs celebrates with Taylor Swift after a 17-10 victory against the Baltimore Ravens in the AFC Championship Game at M&T Bank Stadium on Jan. 28, 2024, in Baltimore, Maryland.
Travis Kelce #87 of the Kansas City Chiefs celebrates with Taylor Swift after a 17-10 victory against the Baltimore Ravens in the AFC Championship Game at M&T Bank Stadium on Jan. 28, 2024, in Baltimore, Maryland. Photo credit Rob Carr/Getty Images

Taylor Swift is everywhere right now. Her profile went to supernova status when she started going to NFL games for her boyfriend, Travis Kelce. She's a billionaire thanks to her music and her Eras Tour.

That reach extends now to high schools and colleges. A professor at the University of Kansas has worked up an economics class called Swiftynomics 101.

That way teachers can instruct high school and college students on the impact Taylor Swift has had on the economy. It's based on how she's affecting the NFL -- the latest reports say she's added $331 million to the Kansas City Chiefs' team value.

Around a hundred instructors showed up for a webinar on that curriculum last week to figure out how to bring it to their schools.

Emily Yahr has covered Taylor Swift for around a decade. She's a pop culture reporter for the Washington Post.

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Featured Image Photo Credit: Rob Carr/Getty Images