"Unfortunately we couldn’t get the Washington Football Team on board," he said.
"We wanted to do the whole soccer league, the Premier League, where they take a knee before they kick the ball off for 20-40 seconds. And that’s what we wanted to do before the kickoff is both teams take a knee, and then decline the penalty and kick the ball off.
Jackson said he hopes the song will be played every week. He respects the NFL’s efforts to promote equality, but he would like more owners to be as active as Eagles Chairman Jeffrey Lurie.
"Until every individual owner does something and not hide behind a shield, I personally feel like it's not going to mean anything," he said.
"If we can get the other owners to be like Mr. Lurie, then I think it will be a stronger message than just ... holding hands around the NFL logo while somebody sings a song. To me, it just doesn't do anything."
Jackson said he would like to do something tangible.
"To me, holding arms doesn't allow people to really say which side they're on or say how they feel. And I just hope we can do something where people truly say how they feel — not during the anthem, because I personally think we should stand for that — but another time," he said.
"Hopefully, we can kinda get something together where we’re making real statements — not holding arms, in my opinion."
"We need to change the culture of citizens paying tax dollars to fund what the police are doing out here. So, if we can get the police unions that are backing these guys to do stuff, have them start paying like we have to pay out of our money when we have conduct detrimental or anything, would be a lot better example."