Fireball unveils new FireKeg filled with 115 shots of whisky

Fireball Cinnamon Whisky nips
Photo credit Gregory Rec/Portland Portland Press Herald via Getty Images

Alcohol companies are always looking for new ways to attract customers to their brand over a competitor. Sometimes they do this with different flavors or packaging, but Fireball Whisky recently came up with something new that should get plenty of fans excited.

Fireball announced recently they will begin selling a FireKeg that comes filled with 115 shots of whisky.

Podcast Episode
The AfterHours Podcast
The Whiskey Vault