You can always count on Blue Bell to outdo themselves.
Following a little tease on social media, on Monday Texas' favorite ice cream introduced a brand-new flavor to its line to its already impressive catalogue: Cinnamon Twist!
According to FOX 59, Cinnamon Twist contains hints of brown sugar and cinnamon, combined with cinnamon bun dough pieces, and a cinnamon icing swirl.
Joe Robertson, the executive director of advertising and marketing for Blue Bell, said in the release, "We have put a twist on a popular pastry by turning it into a great-tasting ice cream. The perfect cinnamon twist has a soft, almost gooey texture.
"The cinnamon bun dough pieces in our new Cinnamon Twist Ice Cream capture this perfectly. And the delicious cinnamon icing swirl complements the ice cream and tasty dough pieces. It is a sweet twist our fans will enjoy."
The ice cream is available in half gallon and pint sizes for a limited time!
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