NEW YORK (WCBS 880) -- Russell Alexeev is a 19-year-old undergrad at Fordham. He also owns his own fashion brand, Diskko, which has nearly 13,000 Instagram followers.
Alexeev first got into business making skateboard hardware when he was a freshman in high school, but quickly realized he wasn't ready to get involved in that particular market so he took his passion into clothing.
He started making T-shirts for skateboards before launching Diskko, which takes inspiration from history and reintroduces those concepts through modern fashion.
"We do anything from taking historical concepts as far back as it goes, that's the beauty of being able to work with history is that there's so much art involved and it's so rich in art and so rich in different historical concepts, and themes and ideas that it's just very easy to use these themes and ideas to create inspiration for new modern fashion," Alexeev tells Joe Connolly in this week's Small Business Spotlight, sponsored by BNB Bank — "Community Banking From Montauk To Manhattan."