Every year, the Super Bowl is a combination of three different events. There's the game itself, the halftime show, and the commercials that run during the game.
Advertisers paid 7 million dollars for 30 seconds of air time, and in a lot of cases, they become more popular than the game itself.
This year, we had more celebrities, no crypto, Budweiser Clydesdales, and Bennifer.
Let's get a reaction to the ads for this year's game with Dr. Rama Yelkur. She's the Dean and Professor of Marketing at TWU.
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