Drone light show turns into “Rickroll” at SXSW

The show included over 600 drones that formed a QR code at the end
Photo credit Roy Rochlin / Stringer

SXSW wrapped up this weekend in Austin, but before it was over attendees were treated to a special drone light show, with a very familiar ending. The show, done by Sky Elements, included over 600 drones, and ended in the formation of a QR code. Of course, when scanned people were immediately “Rickrolled” with the iconic Rick Astley ‘Never Gonna Give You Up’ music video.

Rickrolling is the internet trend that refuses to die, and people keep coming up with new ways to surprise people with Rick Astley’s biggest hit. On Friday, Sky Elements became the latest to do so, using a drone lightshow to Rickroll their audience. According to Boing Boing, the show took over a year to prepare.

"We're going to be flying the world's longest show, we think, in the world, so we'll be confirming that with Guinness after this is all done. But it is going to be over an hour-long countdown to a special surprise," said Rick Boss, vice president of business development of Sky Elements Drone Shows. While there is no confirming if it was a record breaking show yet, it was definitely one of the most surprising Rickrolls yet.

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Featured Image Photo Credit: Roy Rochlin / Stringer