The Athletic Department at Clemson University has announced their newest student-athlete Name, Image and Likeness program. On Friday, Clemson AD Graham Neff introduced their new NIL program titled "Reign". Neff said " We've talked for a while about our intent to become more aggressive in the NIL environment."
The Clemson Athletic Department says it will be the nation's first to construct a dedicated space for NIL activity. The new 12,000 square foot facility dubbed the "Clemson Athletics Branding Institute", will feature audio and video studios, office space and a media training area.
Clemson says it plans to create personalized jerseys, co-branded apparell, video games and other NIL related opportunities for student-athletes in the near future. "