High school athletes in North Carolina will soon get the chance to cash in on a trend similar to their college level counterparts. The North Carolina High School Athletic Association has approved a measure that will allow high school athletes to benefit from their name, image, or likeness.
The athletes can earn money from endorsement and appearances, similar to the current deal available in college athletics. The policy, which the association called " a work in progress", will go into effect this summer.
Over 200,000 high school athletes across North Carolina will be eligible to cash in. 28 states have now approved having NIL at the high school ranks. North Carolina joins Tennessee, as the only two Southeastern states thus far to approve such measures.