Paramount Plus launches: How much it costs and what to watch


A new player has entered the streaming wars.

Paramount Plus, previously known as CBS All Access, officially launched in the U.S. on March 4.

"Paramount is an iconic and storied brand beloved by consumers all over the world, and it is synonymous with quality, integrity and world-class storytelling," ViacomCBS CEO and President Bob Bakish said of the forthcoming streamer. "With Paramount+, we’re excited to establish one global streaming brand in the broad-pay segment that will draw on the sheer breadth and depth of the ViacomCBS portfolio to offer an extraordinary collection of content for everyone to enjoy."